BRAND-TRUE is built on the core conviction that every element of your business either magnifies or detracts from your brand.

Founded in 2003, BRAND-TRUE activates brands with an integrated approach to strategic marketing communications built in tandem with thorough business development plans.

BRAND-TRUE partners with its client's internal teams and brings to them a network of professional resources from multiple marketing disciplines and industries. Ed Howie and BRAND-TRUE have served and collaborated with multiple brand leaders, including 7-Eleven, Chick-fil-A , FBD-Frozen Beverage Dispensers, Coca-Cola, KFC, Massage Heights, BIQA COFFEE, Tyson Foods, Safeway, Allison's Gourmet Kitchens, Wal-mart, and Brookshire's.

BRAND-TRUE is successful only when we are able to help our clients sell more.





About Ed Howie



Ed Howie
President, BRAND-TRUE

Ed Howie has leveraged his over 20 years of marketing and operational leadership with Chick-fil-A, Inc., Atlanta Bread Company, and H-E-B Grocery to support his clients and lead his team of experts through unique collaboration in growing sales and market share through developing and enabling operationally-sound, visually-compelling, brand-centric solutions.

With depth in both marketing and operations, Ed Howie has an unusually successful track record in maximizing his clients' brand potential. Ed is also a gifted communicator, presenter, and facilitator.

Ed previously served as Director of Food Service Marketing for H-E-B Grocery Company, a $15 billion regional grocery store chain. H-E-B is long regarded as one of the most innovative retail organizations in the world. Prior to H-E-B, Ed led the re-branding efforts of Atlanta Bread Company-Bakery Cafes, as Director of Marketing. He built his career with Chick-fil-A for 17 years-the last 10 of which he served on the Corporate Operations Team, while leading multiple brand development projects.

edhowie@brand-true.com
210.209.9902

About ELizabeth Martinez



ELizabeth Martinez
Executive Creative Director, BRAND-TRUE

ELizabeth leads all creative development for BRAND-TRUE and has worked with Ed since 2007, when she served as Marketing Services Manager at FBD. eLizabeth brings over 20 years experience in advertising and promotions for major national and international brands. In addition, she is regarded as a creative expert in integrating global brand strategies into targeted customer bases, including Hispanic Marketing. Clients have included McDonald's, Burger King, Domino's Pizza, Stop'N GO, Coca-Cola USA, Fanta International, and Coors.

elizabeth@brand-true.com
210.209.9902